SOLUTIONS
Rethink the Role of PR Software in Your Communications Strategy
Modern public relations demands more than a media list and a press release distribution button. Today’s PR teams need intelligence, speed, personalisation, measurable impact, and increasingly, visibility into how AI systems themselves are summarising and citing an organisation’s story.
Eponymos™ was built to move PR software from a simple outreach tool into a complete media intelligence and storytelling platform. Eponymos™ is redefining how PR teams plan, create, and deliver stories to the media
Find the Story
Eponymos's journalist database spans over 1 million contacts across beats, publications, and regions. But scale isn't the point — precision is. The Journalist LLM uses that database to identify who is genuinely likely to cover your story, not just who technically covers your industry.
AI-powered story discovery
Identify emerging news trends and untapped story opportunities before your competitors do. The platform analyses media coverage patterns and journalist interests to surface story angles genuinely likely to gain attention, rather than angles that simply feel newsworthy internally.
Predictive threat and sentiment analysis
As AI-generated misinformation and fast-moving negative narratives have become a routine risk across nearly every industry, Eponymos™ continuously monitors sentiment and emerging coverage patterns, surfacing a reputational risk before it escalates into a full crisis rather than after.
Reach the Right Journalists
Global journalist intelligence
Access a global journalist database covering more than a million reporters, editors, producers, and content creators, including well over 180,000 journalists in the United States alone. Identify the most relevant media professionals by beat, interest, recent coverage, and editorial focus, rather than working from a static, ageing media list.
Hyper-targeted, personalised pitch generation
Automatically generate individually customised pitches for each journalist rather than sending the same release to hundreds of reporters at once. Eponymos™ helps craft outreach that reflects a specific journalist's interests, beat, and prior coverage, which is precisely the kind of relevance research consistently shows determines whether a pitch gets opened or discarded.
AI journalist matching
The platform recommends the most relevant journalists for a given story based on editorial history, topic expertise, and engagement patterns, helping teams focus outreach on the reporters genuinely most likely to cover the news rather than a broad, unfiltered list.
Create & Amplify Content
CopyDeskAI™: trained on journalists
Eponymos™ is powered by CopyDeskAI™, a proprietary editorial AI trained on more than 22 billion words written exclusively by journalists. That grounding ensures the content your team generates matches real newsroom tone, structure, and storytelling conventions.
Spokesperson AI
Generate a draft opening statement for a press conference or a rapid-response quote in minutes rather than hours, giving spokespeople a strong, on-message starting point when speed matters most, in the middle of a breaking story.
Smart press release creation
Create media-ready press releases in minutes, with AI assistance on structure, headlines, summaries, and formatting, so teams produce professional, newsroom-standard content faster and with fewer avoidable errors.
Multi-channel social distribution
Publish and adapt a single story across six social platforms, LinkedIn, Facebook, Instagram, X, TikTok, and Reddit, from one workflow, instead of manually reformatting the same content six separate times for six different audiences.
Visual storytelling tools
Build compelling visual narratives that combine images, video, infographics, and data into a single story package, designed to work for journalists and digital audiences alike rather than requiring two separate versions of the same story.
Centralised digital asset management
Store and manage every image, video, graphic, and brand asset in a single, searchable library. Assets can be pre-approved, rights-managed, and automatically optimised for broadcast, web, or social use, so the same source file serves every channel without manual reformatting.
Build Lasting Media Visibility
LLM citation building and GEO
As AI answer engines increasingly summarise information rather than simply linking to it, with recent research finding a large share of consumers now rely on AI-generated answers for a substantial portion of their searches¹, Eponymos™ structures every story to be readable and citable by generative AI systems, not just indexed by traditional search.
Campaign performance analytics
Measure engagement, track journalist interactions, and understand how stories perform across every channel at once. Eponymos™ turns that data into concrete direction for refining outreach and improving results on the next story, rather than reporting on the last one in isolation.
Dynamic media rooms and newsrooms
Build living digital newsrooms where press releases, multimedia assets, and background information are continuously updated, so journalists always find the most current version of a story rather than an outdated one still circulating from months earlier.